BECOME A HUSTLER DEALER
Join our global accredited dealership network of farming equipment dedicated to livestock feeding, bale handling and pasture care.
Hustler Equipment
Hustler Equipment is a New Zealand family business founded in 1961, specialising in designing and manufacturing premium livestock feeding, bale handling and pasture care gear. Leader in New Zealand and Australia, Hustler also benefits from a strong presence in North America and Europe, and is distributed worldwide, in more than 20 countries.
Interested in distributing our farming equipment?
Hustler Equipment’s range is evolving rapidly, offering innovative solutions to farmers and ranchers seeking to reduce hay waste and inputs, increase operational efficiency, improve stock health and promote environmental stewardship — all while enhancing profitability. Our equipment has been adopted by agricultural institutions and researchers to showcase its effectiveness. If you’re ready to join our journey, register your interest today.
Want to know more ? Contact us!
The Hustler Advantage
Hustler operates in more than 20 countries, offering a comprehensive support network for our dealers in a global context. Our dedicated Sales, Customer Care and Marketing teams are readily available to assist you on a daily basis.
Here’s what partnering with Hustler means:
- Easy-to-use products with straightforward demonstrations
- Solutions catering to a diverse range of livestock feed types, including bales, silage, by-products and more
- A trusted brand with a proven track record among customers
- Regularly updated multimedia content, including blogs, videos, and testimonials
- A high conversion rate following product demonstrations
- A 100% hydraulic system with minimal wearing parts, reducing parts stock requirements and workshop after-sales service
Be one of the first to join us and benefit from :
- Negotiated territorial distribution exclusivity
- Access to a passionate network built on trust and mutual support
- Increased dealership foot traffic as more farmers and ranchers are drawn to our new technologies such as the Hustler Chainless system and other innovative equipment
What Our Customers Are Saying
“We stand by that machine very, very much”
“Everything we got from Hustler is well built and simple and we won’t have to replace it for a very long time”
“It just made my life a lot easier.”
“Really easy, reliable and strong, built to last”
“Looking at the Hustler Softhands, there’s a lot of features again that stand out to me”
“I believe that Hustler’s got the best gear out, for dairy farmers, sheep farmers, cattle farmers, to do this bulk feeding. They require a good machine to actually do the hard work,”
“You can fold up and then just drive straight into the paddock. They’re efficient and easy to use.”
“My ewes are definitely benefiting because whenever they want to go and eat silage, it’s available. It’s not pulling at a bale that’s absolutely solid, and I see a difference in their condition.”
“The good thing about this machine is that it preserves the long strands, it doesn’t chop them.”
“It streamlines the job and makes it more convenient for getting the job done”
“Maintenance-free is an efficiency that we’re always looking for and Hustler seems to be able to provide that. It looks like it will have a fairly long life.”
“I never had to use customer service or a parts number, because it doesn’t break.”
“We have rolled out about 1250 to 1300 bales so far this year, and it has never missed a beat.”
“With the Hustler, we can repeatedly do three bales in four days, which is a reduction of 33%”
“Hustler has a really good combination of practicality and ease of use”
“I don’t know what the parts system with Hustler is like, because I never had to use it. That’s what I like.”
“It’s allowing us to be more efficient and faster and to feed better because we can blend that hay as it’s coming out, and to know exactly how many pounds we’re putting on the ground.”
“They last for a long time so in that respect they’re saving us a lot of money because we’re not having to go and replace them all the time.”
“It’s built very, very strongly. It just handles so well,”
“I can throw anything into this box and it’s going to come out and be fed the way I want it to, in a nice line down the field where the cattle aren’t stomping every bit of it into the mud”
“It has cut down our feeding time immensely.”
“Everything is simple, user friendly which is perfect for us”
“I save about 45 minutes to 1 hour a day with my Hustler bale feeder.”
This machine cuts the plastic, picks the net out and drops the hay into the feeder
“With the Hustler, I can put out 19 bales in a day where before it would have been 30 or more”
